Purple is seeking a high performing Growth Director to help accelerate our next phase of growth across North America through a combination of direct enterprise sales, strategic partner development, and channel led expansion.
This senior, quota carrying commercial role will focus on driving new business directly with customers while also re-engaging and expanding Purple’s partner ecosystem across the region through MSPs, integrators, VARs, network providers, and technology partners.
Reporting into the Senior Growth Director – North America, this role is designed for an experienced enterprise sales professional with a strong background in complex B2B sales, relationship-driven commercial execution, and partner-led growth strategies.
You will play a critical role in scaling Purple’s commercial presence across North America by developing direct customer relationships, opening new enterprise opportunities, and strengthening routes to market through trusted partner relationships. The role requires a balanced approach between strategic channel development and hands-on direct selling into prospective customers and enterprise accounts.
This is a highly strategic but hands on role, requiring someone who combines commercial leadership, executive presence, and strong operational discipline with the energy and drive to open doors, build relationships, and deliver measurable revenue
Why Join Purple
At Purple, our values define who we are. We make things happen, stay positive, work collaboratively, and avoid unnecessary politics and drama. We operate in a fast-moving environment where people are trusted to own outcomes, move quickly, and continuously raise the bar.
This is an opportunity to join a business with strong foundations, a globally recognised customer base, and significant untapped growth potential across North America.
Requirements
What You Will Do:
- Lead commercial growth activity across North America through a combination of direct enterprise sales and partner-led expansion, helping grow Purple’s presence across strategic markets and verticals.
- Own a senior sales quota spanning direct new business, partner-sourced opportunities, and partner-influenced revenue.
- Develop and manage direct relationships with enterprise customers while also re-engaging historical partner relationships and onboarding new strategic partners across the region.
- Identify, develop, and close complex new business opportunities across both direct and indirect sales channels.
- Develop and execute go-to-market plans alongside MSPs, systems integrators, networking partners, VARs, and channel organisations.
- Build executive-level relationships with customer stakeholders, partner leadership teams, sales organisations, and technical decision-makers.
- Position Purple’s solutions across guest WiFi, secure onboarding, identity-based access, analytics, engagement, and intelligent venue connectivity.
- Collaborate closely with Product, Marketing, Customer Success, and Sales leadership to drive repeatable commercial success across both direct and partner-led opportunities.
- Support partner enablement initiatives, helping strengthen commercial understanding, technical alignment, and solution positioning.
- Identify opportunities to improve speed to market, deal velocity, and commercial conversion through a balanced direct and indirect sales strategy.
- Represent Purple at industry events, networking forums, customer meetings, and partner engagements across North America.
Who You Are:
- An experienced enterprise sales or channel professional with 10–15 years’ experience in technology, SaaS, networking, connectivity, cybersecurity, or an adjacent industry.
- Experienced working with partner-led sales models, MSPs, integrators, VARs, or channel ecosystems.
- A strong new business commercial leader with a proven ability to open opportunities, build relationships, and close strategic deals.
- Comfortable operating within complex, multi-stakeholder enterprise sales environments.
- Commercially driven, highly autonomous, and capable of balancing strategic planning with hands-on execution.
- An excellent communicator with strong executive presence and relationship management skills.
- Able to work cross-functionally and build credibility quickly with both internal and external stakeholders.
- Motivated by growth, accountability, and the opportunity to help shape a strategically important region for the business.
Benefits
- Salary $70,000 - $90,000 per annum, dependant on experience
- Remote first business - work from home (with travel to customer sites as required for the role)
- Flexible working - focus on your wellbeing
- Emphasis on learning and development - progress your career
- 20 days PTO, plus public holidays and sick pay - with the option to buy additional vacation days
- 4 days PTO for volunteering - give something back to the community
- 401k, Healthcare, dental and vision
- Employee Assistance Programme, 24/7 helpline
- Long Term Incentive Plan after 12 months’ service
- International travel to the UK for annual Global Kick Off event
Values:
- Make it happen – We own things and get them done whatever it takes.
- Playful and positive – Life’s too short to take things too seriously; we love positivity.
- In it together – We’re always available to help for the greater good of the business.
- No bullsh*t, no politics – We want to enjoy coming to work and make it pleasant.
- Know your stuff, keep learning – We value knowledge and a thirst for more of it.
- No drama – Things don’t always go right, but a calm head always helps.
- Raise the bar – We aim high, take smart risks, and push what’s possible.
Bring Your Best Self to Work:
At Purple, we are committed to fostering a diverse and inclusive workplace. We value the unique perspectives and experiences that each individual brings, and we believe that diversity enriches our team and drives innovation. We encourage applications from candidates of all backgrounds, regardless of race, gender, sexual orientation, religion, disability, or any other characteristic. We understand that everyone's journey is different, and we are open to conversations about flexible working arrangements that can accommodate your needs.
Is Purple the right fit for you?
As part of the interview process we’ll get to know you and understand how you might be a fit for Purple. Equally as important is that you ensure Purple is the right fit for you!
We live by our values and we expect Purplytes to live up to them too. We have a sleeves rolled up attitude, we work fast, innovatively and our direction can change quickly.
If you’re used to working in an environment with lots of processes and a lot of red tape then we might not be the right business for you. And that’s ok, not everyone likes marmite, right?
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