Note: The job is a remote job and is open to candidates in USA. ICF Next is a global advisory and technology services provider, and they are seeking an experienced Account Manager to lead integrated marketing and communications campaigns for transportation and public-sector clients. This role involves overseeing strategic planning, campaign development, and client engagement to promote transportation safety and public awareness initiatives.
Responsibilities
- Serve as the primary client contact, building strong relationships, leading meetings, managing expectations, and ensuring overall client satisfaction
- Develop and lead integrated marketing, communications, and public outreach strategies aligned to program goals, target audiences, and behavior-change objectives
- Manage end-to-end campaign execution across multi-channel efforts (digital, media, PR, outreach), ensuring alignment with scope, schedule, and budget
- Create and oversee detailed project plans, timelines, deliverables, and budgets while managing multiple concurrent initiatives
- Coordinate cross-functional teams and external partners (creative, media, research, outreach vendors) to ensure seamless delivery
- Lead development of messaging frameworks, audience segmentation, and content strategies that translate complex initiatives into clear, impactful communications
- Plan and execute stakeholder engagement and public outreach activities, including community events, public meetings, and partnerships with local organizations
- Collaborate on media and public relations efforts, including campaign planning, press materials, media coordination, and performance tracking
- Establish KPIs, monitor campaign performance, and deliver data-driven insights, reporting, and recommendations to clients and leadership
- Identify risks, solve problems proactively, and continuously optimize campaigns and processes to improve outcomes and efficiency
Skills
- Bachelor's degree in a relevant field
- 7+ years of experience in account management, project management, communications, marketing, advertising, public outreach, or public involvement
- Demonstrated experience managing integrated communications and marketing campaigns from strategy through implementation
- Experience managing multiple projects, budgets, timelines, and stakeholder groups simultaneously
- Experience working with state, local, or federal government agencies
- Proficiency with Microsoft Office Suite
- Experience supporting transportation, infrastructure, transit, traffic safety, Vision Zero, public health, or behavior-change campaigns
- Knowledge of North Carolina transportation programs, demographics, media markets, and stakeholder landscape
- Experience working with North Carolina state agencies, MPOs, RPOs, transit agencies, local governments, or transportation organizations
- Familiarity with Click It or Ticket, Booze It & Lose It, pedestrian safety, bicycle safety, and Vision Zero programs
- Experience managing statewide public awareness and public education campaigns
- Experience developing multilingual, culturally responsive, and equity-focused outreach programs
- Existing relationships with transportation, public safety, media, or community stakeholders within North Carolina or the southeastern United States
- PMP, CAPM, Agile, Scrum, or related project management certification
Benefits
- Reasonable Accommodations are available, including, but not limited to, for disabled veterans, individuals with disabilities, and individuals with sincerely held religious beliefs, in all phases of the application and employment process. To request an accommodation, please email [email protected] and we will be happy to assist. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.
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