Note: The job is a remote job and is open to candidates in USA. Filevine is a Legal AI company delivering Legal Operating Intelligence for the future of legal work. They are seeking a Content Director to own the voice, strategy, and output that establishes Filevine as the authoritative brand in legal AI, managing a content strategy tied to business outcomes and leading staff copywriters and contractors.
Responsibilities
- Define and execute Filevine's content strategy. Setting the editorial direction across blog, thought leadership, case studies, research reports, email, social, and sales enablement
- Build and manage the content calendar, aligning every piece of output to campaign priorities, product launches, demand gen timelines, and key moments in the legal AI conversation
- Develop and steward Filevine's editorial voice. Ensure that our content sounds authoritative, distinct, and human across every channel and format
- Establish Filevine as the go-to voice in legal AI through turning product launches, customer wins, and company moments into valuable and sharable content on a variety of channels
- Develop thought leadership for Filevine and our executives, positioning them as credible voices in legal technology and AI
- Partner with Product Marketing, Demand Gen, and Sales to translate strategy into content that moves buyers through the funnel
- Directly manage staff copywriters. Provide clear editorial direction, honest feedback, and clear growth paths
- Set quality standards and build workflows that help the team produce excellent work without burning out
- Build and manage a flexible network of freelance writers, subject matter contributors, and content specialists
- Cultivate a team culture where craft is taken seriously, experimentation is encouraged, and deadlines are non-negotiable
- Own content performance by tracking what resonates, using data to inform editorial decisions, and reporting on content's contribution to pipeline and brand awareness
- Optimize content for AEO / SEO / GEO, ensuring Filevine's content earns visibility wherever legal professionals are searching
- Lead content repurposing and distribution strategy. Getting more out of every asset by meeting audiences where they are
- Implement and maintain editorial workflows and tooling that give visibility into the full content pipeline
- Integrate AI writing and production tools thoughtfully. Use them to accelerate output without compromising voice, accuracy, or brand integrity
Skills
- 8+ years of experience in content marketing, copywriting, or editorial roles with a track record of producing high-quality written content at volume in B2B tech
- A genuine writing background: you've worked as a copywriter or content writer and can still do the work, not just manage it
- Demonstrated experience owning content strategy and an editorial calendar in a fast-moving B2B SaaS or technology environment
- Proven ability to manage and develop other writers, with a direct, constructive editorial style
- Strong understanding of SEO fundamentals
- Working knowledge of AEO / GEO / AI-driven discovery, including structured answers, topical authority, and what it takes to earn visibility and citation in AI search
- Practical fluency with AI content tools. You should know how use them in your workflow and have thought carefully about where they help and where they don't
- Data-informed editorial instincts: you track what's working, use it to guide decisions, and can speak to content's impact in business terms
- Strong portfolio of B2B content. Please include writing samples or a link to your work in your application
- Experience in legal technology, legal services, or professional services
- JD or legal background. A meaningful differentiator for someone who will be writing for and about legal professionals every day
- Experience creating executive thought leadership content, including ghostwriting for senior leaders
- Familiarity with social-first content strategy, particularly for LinkedIn in a B2B context
Benefits
- Medical, Dental, & Vision Insurance (for full-time employees)
- Competitive & Fair Pay
- Maternity & paternity leave (for full-time employees)
- Short & long-term disability
- Opportunity to learn from a dedicated leadership team
- Top-of-the-line company swag
Company Overview