Note: The job is a remote job and is open to candidates in USA. Studio 3 Marketing is a full-service digital marketing agency dedicated to expanding clients’ businesses through exemplary marketing. They are seeking a Digital Advertising Strategist to develop, implement, track, optimize, and report on paid advertising campaigns specifically for the legal vertical.
Responsibilities
- Build and launch Google Ads, Bing, Meta, and LinkedIn and other social platform campaigns aligned to client goals
- Manage up to 40 legal accounts and/or equitable ad spend
- Conduct keyword research, develop ad copy, and create high-performing assets
- Oversee landing page development and deployment for new campaigns
- Perform ongoing optimization: bid strategy, location targeting, ad extensions, and conversion tracking
- Conduct weekly and monthly performance reviews and propose strategic improvements
- Collaborate with internal teams and respond to client tickets with professionalism
- Make landing page updates and recommendations for conversion optimization
- Set up and monitor experiments (Google Ads) to test and improve performance
- Build and manage ad campaigns on new platforms (Reddit, X, etc.)
Skills
- 3–5 years experience in legal vertical paid media or digital marketing (i.e., MVA, Personal Injury, Family Law, Criminal Defense, etc.)
- Expert knowledge of Google Ads, Meta Ads, Bing, or similar platforms
- Experienced with A/B testing and conversion rate optimization
- Experienced with conversion and offline tracking
- Experienced with analytics tracking across Google Ads, Google Analytics and third party CRMs
- Detail-oriented with strong analytical and communication skills
- Collaborative team player with a growth mindset
Benefits
- 401(k) matching
- Dental insurance
- Flexible schedule
- Flexible spending account
- Health insurance
- Health savings account
- Life insurance
- Paid time off
- Vision insurance
Company Overview
Founded in 2011 on the principle of quality over quantity, Studio 3 has grown to 200+ employees with offices in California, Texas, and Florida, while maintaining a 1:4 employee-to-client ratio. It was founded in 2011, and is headquartered in Glendale, California, USA, with a workforce of 51-200 employees. Its website is https://www.studio3marketing.com/.