Note: The job is a remote job and is open to candidates in USA. NRG is a company focused on creating a smarter, cleaner, and more connected future through innovative solutions. The Director of Growth & Channels will lead the demand side of the business, focusing on partner channels and digital demand generation, while managing a team and owning performance metrics.
Responsibilities
- Own the channel mix across partner and digital — setting investment priorities, performance targets, and GTM playbooks per channel
- Manage and develop a Channel PMM and two Demand Gen managers. Translate IVP messaging into channel-native execution
- Own CAC and ROAS targets across the pillar. Report progress in business reviews with confidence and clarity
- Ensure partner channels have the tools, messaging, and incentives to sell the integrated value prop effectively
Skills
- Growth marketing background — Deep in performance and/or partner channels. Knows what levers actually move CAC at scale
- Commercial fluency — Speaks in ROAS, LTV, payback period. Owns the number, doesn't borrow it
- Team builder — Has hired and developed channel and demand gen talent. Raises the floor, not just the ceiling
- Multi-brand experience — Managed channel strategy across multiple products or brands simultaneously. Knows how to prioritize
Benefits
- Annual bonus
- Short- and long-term incentives
- Program-specific awards
- Medical
- Vision
- Dental
- 401K
- Flexible spending accounts
Company Overview