Note: The job is a remote job and is open to candidates in USA. BlueTuskr is a full-service e-commerce growth agency focused on helping e-commerce brands scale profitably. They are seeking an Email Marketing Specialist who will manage client accounts, execute email marketing strategies, and shape the agency's retention strategy.
Responsibilities
- Execute email marketing audits using platforms like Klaviyo, HubSpot, Mailchimp, etc
- Offer your knowledge and strategies to the email marketing space relating to automation, strategy, A/B testing, and more
- Implement emails into specified client platforms
- Assist with email marketing projects such as automation projects, segmentation, and A/B testing
- Monthly reporting documentation and results reflection
- List cleaning, segmentation creation, integrations, and overall deliverability management
- Knowledge, insights, and active reports on DMARC, DKIM, SPF, and other technical deliverability items
- Brainstorm new, creative approaches to email marketing
- Support with analytics tracking and offer strategy for future campaigns
- Liaising with the marketing team to create and coordinate email marketing strategies
Skills
- 3+ years in email marketing
- Working knowledge of email & SMS marketing
- Experience managing small and large email volumes and contacts
- Proven track record managing direct client accounts
- E-commerce or D2C brand experience (agency or in-house)
- Execute email marketing audits using platforms like Klaviyo, HubSpot, Mailchimp, etc
- Offer your knowledge and strategies to the email marketing space relating to automation, strategy, A/B testing, and more
- Implement emails into specified client platforms
- Assist with email marketing projects such as automation projects, segmentation, and A/B testing
- Monthly reporting documentation and results reflection
- List cleaning, segmentation creation, integrations, and overall deliverability management
- Knowledge, insights, and active reports on DMARC, DKIM, SPF, and other technical deliverability items
- Brainstorm new, creative approaches to email marketing
- Support with analytics tracking and offer strategy for future campaigns
- Liaising with the marketing team to create and coordinate email marketing strategies
- An Email Marketing Strategist, not just an implementer—someone who understands the bigger picture and can optimize for performance
- Strong expertise in email marketing best practices (segmentation, automation, A/B testing, implementation, integrations, etc.)
- Experience with Klaviyo, HubSpot, Mailchimp, and other relevant platforms
- Analytics-driven
- Ability to provide suggestions for underperforming email marketing accounts
- Expert when it comes to deliverability (DKIM, DMARC, etc.)
- Ability to manage multiple projects simultaneously and meet deadlines
- Ability to be client-facing ONLY for questions or concerns; this role does not own clients
- Experience with email copywriting is a plus!
- Hands-on experience with Klaviyo, Hubspot, Mailchimp, etc
- Comfort with email account setup, migrations, and technical integrations
- Experience working within set processes, playbooks, or department infrastructure
- Agency background preferred
Company Overview
BlueTuskr is a digital marketing company that offers SEO, web design and development, and content and social media marketing services. It was founded in 2020, and is headquartered in West Chester, Pennsylvania, USA, with a workforce of 11-50 employees. Its website is https://www.bluetuskr.com/.