Note: The job is a remote job and is open to candidates in USA. S+H Search is seeking an experienced Fractional Marketing Advisor to provide strategic guidance for a fast-growing beverage company. This advisory role focuses on helping leadership determine marketing investments, drive retail growth, and maximize ROI while collaborating with an internal team on execution.
Responsibilities
- Audit current marketing strategy, budget, and account performance
- Develop recommendations on marketing spend and growth strategy
- Lead marketing strategy for key retail accounts
- Advise on retail media, trade marketing, promotions, and merchandising opportunities
- Review performance metrics and provide data-driven recommendations
- Meet regularly with leadership and marketing partners to review results and adjust strategy
Skills
- CPG, food, or beverage marketing experience is a requirement
- Proven success growing brands within major retail channels (Target, Walmart, Kroger, etc.)
- Strong understanding of retail marketing, trade spend, and budget allocation
- Data-driven with a proven track record of delivering measurable results
- Comfortable working with small teams in a fractional advisory capacity
Company Overview