Note: The job is a remote job and is open to candidates in USA. Pia is The MSP Service Delivery Automation Platform, focused on helping Managed Service Providers automate their service desks. The Marketing Coordinator will be responsible for executing various marketing tasks, including content creation, social media management, and email marketing, while supporting the overall marketing strategy.
Responsibilities
- Content Repurposing: Maximize the return on every marketing activation — take one strong initiative (a webinar, case study, launch, event) and turn it into 5+ pieces of content across multiple channels (social, email, blog, sales enablement)
- Support Content Production: Support the writing and publish case studies, blog posts, and other content that supports demand generation and brand authority — from first draft through final, published asset
- Social Media: Own day-to-day social media execution — content creation, scheduling, publishing, and community engagement — to build brand presence and drive engagement across channels
- Email Marketing: Build, schedule, QA, and send email campaigns and newsletters, including copy support, list segmentation, and performance tracking
- Website Updates: Make minor updates and edits to the Pia website (copy changes, new pages/sections, image swaps, landing pages) via CMS, ensuring accuracy, brand consistency, and fast turnaround
- Graphic Design: Create graphics and visual assets for social media, web, email, presentations, and campaigns — bringing marketing and brand materials to life while keeping design consistent with Pia's brand guidelines
- Event Support: Play a hands-on supporting role in event planning and execution (conferences, webinars, field events) — logistics, materials, on-site/virtual support, and follow-up — under the direction of the marketing team
- Marketing Operations: Keep the marketing calendar, task list, and asset library organized and moving — flagging bottlenecks and keeping projects on schedule across the team
- Reporting: Track and report on the performance of content, social, and email activity, surfacing what's working to inform ongoing execution
- General Marketing Support: Jump into whatever the team needs — this role touches every corner of marketing and is expected to flex accordingly
Skills
- Bachelor's degree in Marketing, Communications, Business, Design, or a related field (or equivalent practical experience)
- 0-3 years of marketing experience; internships or relevant coursework count
- Proficiency with design tools such as Canva, Adobe Creative Suite, or Figma
- Working knowledge of social media platforms and scheduling tools
- Strong writing skills with the ability to adapt tone across content types
- Exposure and familiarity with HubSpot is huge a plus
- B2B SaaS or tech industry experience/interest is a plus but not required
Benefits
- Work-from-home flexibility
- High-growth environment with clear path to grow into a more senior marketing role
- Collaborative, fast-moving team culture
Company Overview