Note: The job is a remote job and is open to candidates in USA. Ingersoll Rand is a technology leader with over 160 years of experience, dedicated to making life better through innovative solutions. They are seeking a Marketing Manager (Commercial Excellence) to own the CRM roadmap for the North America region, working closely with stakeholders to drive compliance and performance improvements across sales, marketing, product, and customer experience.
Responsibilities
- Commercial Capability Building - Metrics Standards & Insight Engine: Define the KPI architecture (conversion, velocity, win rate, leakage, customer mix) and deliver insights that drive commercial action
- SFDC Accuracy, Governance & Adoption: Establish the global governance model, activity expectations, data quality rules, and compliance cadence that ensure forecasting accuracy and reliable revenue visibility
- Modular Learning Architecture: Develop scalable, role-specific enablement programs—live, recorded, and micro-learning, focused on commercial process mastery, applications, and customer pain points
- Distributor Performance Enablement: Build partner onboarding, funnel-management standards, and performance scorecards that strengthen distributor execution and accountability, business unit ownership of the distributor CRM portal and other tools
- Leadership Dashboards & Review Cadence: Build executive dashboards and establish global performance review rhythms that reinforce accountability and pipeline accuracy
- Global Benchmarking & Best-Practice Sharing: Identify high-performing behaviors, codify them into global standards, and drive adoption across markets
- Pipeline Intelligence & Revenue Visibility - Strategic Revenue Visibility Models: Build forecasting frameworks and future-state pipeline views that illuminate revenue potential by region, segment, and product line
- Pipeline Trends, Win/Loss Analytics & Predictive Indicators: Create scalable reporting that surfaces leading indicators, compliance trends, risk signals, and growth drivers
- Renewal & Expansion System: Define renewal workflows and build retention, upsell, and cross-sell playbooks that strengthen recurring revenue performance
- Consumption & Program Tracking: Standardize tracking of main systems, aftermarket spare parts, recurring programs, renewals, and churn dynamics to improve visibility and execution
- Commercial CRM Roadmap - Align with business stakeholders on overall priority of CRM capabilities that support business growth and visibility to predictable revenue
- Work with technical teams to prioritize business inputs into roadmap of necessary capabilities (e.g. quoting, attribution, ERP integration, CPQ, automation of components, etc.)
- Gain stakeholder alignment with roadmap and partner with other technical system owners such as ERP, CPQ, engineering systems and ecommerce
- Review budget, resource planning and implementation steps with business stakeholders to ensure project success
- Systems, Tools & Data Governance - Commercial Systems Ownership: Serve as the business owner or co-owner of key commercial tools (Salesforce, CPQ, analytics platforms), defining requirements, partnering with IT, and ensuring tools support global commercial workflows
- Data Quality & Segmentation Governance: Define rules for account hierarchy governance, segmentation models, customer classification, data quality, and routing logic
- Golden Record Foundation: Partner with IT and Data teams to evolve toward a unified customer “golden record” that improves targeting, visibility, and commercial alignment
- Customer Segmentation & Prioritization: Build frameworks that identify priority segments, ICP (ideal customer profile) definitions, and resource allocation strategies
Skills
- Bachelor's degree in Business, Marketing, or related
- 5+ years of experience in B2B marketing
- 3+ years of project leadership experience
- Understanding of B2B sales processes, funnel management, and commercial execution
- 3+ years of experience in Salesforce (data governance, reporting, analytics, dashboards). No coding experience required
- Technical experience with all types of reporting in Salesforce, dashboards and possibilities and limitation of Salesforce objects
- Cross-functional leadership experience across Sales, Marketing, Product, Channel, IT
- 3+ years of training design, enablement content creation, and curriculum development
- Strong analytical, project management, and problem-solving skills
- Ability to translate insights into process improvements and commercial actions
- Excellent communication and stakeholder-management capabilities
- Comfort with global matrixed environments and multi-brand complexity
Benefits
- Health care options like medical and prescription plans
- Dental and vision coverage
- Wellness programs
- Life insurance
- A robust 401(k) plan
- Paid time off
- Employee stock grant
Company Overview
Ingersoll Rand is an industrial manufacturing company that provides mission-critical flow creation and industrial solutions. It was founded in 1871, and is headquartered in Davidson, North Carolina, USA, with a workforce of 10001+ employees. Its website is https://www.irco.com/en-us/.