Note: The job is a remote job and is open to candidates in USA. Protective Life is a company dedicated to helping protect customers against life’s uncertainties. They are seeking a Senior Associate Copywriter to create engaging content that simplifies complex financial concepts and supports brand messaging across various channels.
Responsibilities
- Create purposeful, audience-centered content that aligns with brand voice, product positioning, and marketing priorities
- Adapt messaging for different channels and audiences, ensuring consistency while optimizing for format and engagement
- Translate complex ideas into clear, accessible language, particularly in financial and insurance contexts
- Contribute to campaign development, including creating message variations that support audience segmentation and performance goals
- Develop a wide range of content, such as product materials, sales enablement tools, digital and social content, presentations, and marketing communications
- Partner closely with cross-functional teams (e.g., creative, content strategy, marketing) to deliver cohesive and aligned messaging
- Maintain high standards of quality and accuracy, ensuring all content adheres to brand guidelines and established processes
- Manage multiple projects and timelines effectively in a dynamic, fast-paced environment
- Continuously build knowledge of the organization’s brand, products, and services
- Support an inclusive, collaborative, and creative team environment
- Take on additional responsibilities as needed to support team and organizational goals
Skills
- Professional experience: 7+ years of copywriting across multiple formats and channels, with a portfolio demonstrating range and impact
- Clarity and communication: Ability to simplify complex or technical information for diverse audiences
- Analytical thinking: Skilled at synthesizing input from multiple sources into cohesive, effective messaging
- Adaptability: Comfortable adjusting tone, style, and approach based on audience and channel
- Collaborative mindset: Open to feedback and committed to continuous improvement through iteration
- Organization & accountability: Proven ability to manage competing priorities and deadlines
- Technical proficiency: Experience with project management and collaboration tools (e.g., Workfront, Mural, Figma, or similar)
- Education: Bachelor's degree in communications, marketing, journalism, or a related field preferred
- Industry knowledge (helpful, not required): Familiarity with financial services, insurance, or investment products, and understanding of marketing and sales processes
Benefits
- Comprehensive health, dental and vision insurance
- Mental health benefits and an employee assistance program
- Paid time off, paid parental leave, short-term disability, and a cultural observance day
- Contributions to healthcare accounts
- A pension plan
- A 401(k) plan with Company matching
- ProHealth Rewards, Protective’s platform to improve wellbeing while earning cash rewards
- Annual incentive based on individual and Company performance
Company Overview