Note: The job is a remote job and is open to candidates in USA. Boulevard is the first and only client experience platform for appointment-based, self-care businesses. As the Senior Event Marketing Manager, you will own the planning, execution, and performance of Boulevard’s industry conference and tradeshow presence, treating events as a full-funnel marketing channel that builds brand awareness and drives pipeline.
Responsibilities
- Lead the planning and execution of Boulevard’s industry tradeshow and conference program, bringing our brand to life through thoughtful, creative, and polished event experiences
- Treat events as a full-funnel marketing channel that drives brand awareness, engagement, pipeline, and customer connection
- Build and manage the event calendar, prioritizing opportunities based on audience fit, business impact, and market presence
- Manage event execution end to end, including sourcing, contracts, vendors, logistics, booth execution, staffing, and on-site operations
- Partner closely with Sales, SDRs, Marketing, and Marketing Operations on event goals, campaigns, lead follow-up, attribution, reporting, and performance tracking to ensure events translate into measurable business impact
- Collaborate with Sales and Lifecycle Marketing teams to develop pre- and post-event marketing campaigns that drive awareness, meetings, engagement, and conversion
- Collaborate cross-functionally on event messaging, collateral, demos, attendee experience, and creative event activations
- Build strong relationships with event organizers, vendors, partners, customers, and prospects while serving as a key face of Boulevard in the market
- Travel regularly to support on-site execution and ensure a seamless, high-quality attendee experience
- Manage event budgets and track performance insights that help improve future programs, processes, and results
Skills
- 5–7 years of experience in B2B event or field marketing, ideally in SaaS, technology, and/or the self-care space
- Proven success owning and executing tradeshows, conferences, and sponsored events end to end, from strategy and execution through post-event reporting
- Demonstrated ability to drive measurable impact across pipeline, ROI, and account engagement
- Strong project management, organizational, and communication skills, with the ability to manage multiple events, vendors, and stakeholder relationships across all levels internally and externally
- Strong in-person presence and relationship-building skills, representing Boulevard confidently with customers, prospects, partners, and industry stakeholders
- Deep understanding of event logistics, booth execution, and on-site operations, paired with a high bar for brand and attendee experience
- Experience managing contract negotiation, budgets, vendors, and event operations efficiently
- Comfortable working in CRM, marketing, and analytics tools such as Salesforce, Asana, Sigma, or similar
- Creative and detail-oriented, with a calm, solutions-focused approach under pressure
- Comfortable working in a remote, fast-paced environment and traveling frequently (up to ~30%)
Benefits
- 401(k) match plus dental, medical, vision, and life insurance.
- Take a break whenever you need with our flexible vacation day policy.
- Fully remote so you can choose where you want to work. You’ll receive a work from home stipend every month.
- Family planning resources and specialized support programs.
- Equity: get ahead on the ground floor and grow with Boulevard.
- Boulevard Bucks Learning and Development program allows employees to explore businesses in the market we serve.
Company Overview
Boulevard provides beauty and wellness businesses with tools for booking, payments, marketing, and client relationship management. It was founded in 2016, and is headquartered in Los Angeles, California, USA, with a workforce of 201-500 employees. Its website is https://joinblvd.com.