Note: The job is a remote job and is open to candidates in USA. SellerX is a vinyl accessories and matcha brand selling across Amazon and its own DTC stores. They are seeking a Social Media & Affiliate/Influencer Manager to drive measurable growth through social media and affiliate partnerships, focusing on testing and optimizing content for conversions.
Responsibilities
- Run our social channels (TikTok, Instagram, YouTube Shorts, [others]) as a testing ground, not a brand museum—prioritizing formats and hooks that drive measurable downstream action
- Build and maintain a content testing calendar: clear hypotheses, variants, and success metrics for hooks, formats, offers, and CTAs
- Partner with creative to produce high-volume, performance-oriented content (UGC, short-form video, founder/POV content) rather than a handful of polished hero assets
- Identify winning organic content and flag it for paid amplification and creator briefs
- Build, run, and scale our affiliate and influencer program from sourcing through negotiation, briefing, activation, and renewal
- Recruit creators across tiers (nano to mid-tier and up) with an emphasis on conversion efficiency, not just follower count
- Manage affiliate platforms and links (e.g., Amazon Associates / Influencer Program, [LTK, ShareASale, Impact, Levanta, Archer, etc.]) and structure commission and incentive models that stay profitable
- Develop creator briefs that give enough direction to stay on-brand while leaving room for the native, authentic content that actually converts
- Define and track the metrics that matter: ROAS/MER on creator spend, CAC by channel, conversion rate, EPC, affiliate revenue, content-attributed sales on both Amazon and DTC
- Run a structured testing cadence—document what you tested, what you learned, and what you're scaling or cutting
- Build attribution as best you can across the Amazon/DTC split (Amazon Attribution, brand referral bonus, UTM discipline, promo/affiliate codes) and be honest about its limits
- Report results in plain language: what moved the number, what didn't, and what's next
Skills
- A testing mindset, full stop. You think in hypotheses and experiments. You're comfortable being wrong fast and iterating, and you'd rather ship 20 scrappy tests than 1 perfect campaign
- 3-5 years in social, influencer, affiliate, or growth marketing—ideally for a DTC and/or Amazon brand
- Demonstrable results: you can point to programs or content you grew and the numbers behind them
- Hands-on experience building and managing influencer/affiliate relationships at scale
- Strong comfort with analytics—you live in dashboards, spreadsheets, and platform reporting, and you can turn data into decisions
- Solid creative instincts paired with commercial judgment: you know a scroll-stopping hook when you see AND you ask whether it sells
- Familiarity with the Amazon ecosystem (Brand Registry, Amazon Influencer Program, Attribution, Brand Referral Bonus) is a strong plus
- Experience with paid social or working closely with a paid media team
- Basic video editing / familiarity with content tools (CapCut, etc.)
- Experience standing up an affiliate program from scratch
- A network of creators you can tap on day one
Company Overview
SellerX buys and builds Amazon businesses, helping entrepreneurs realise the next stage of their businesses, and their lives. It was founded in 2020, and is headquartered in Berlin, Berlin, DEU, with a workforce of 501-1000 employees. Its website is https://www.sellerx.com.