Note: The job is a remote job and is open to candidates in USA. IXOPAY is the enterprise-grade global payment infrastructure platform built for the era of agentic commerce. They are seeking a Senior Global Growth Marketing Manager to own and scale IXOPAY's global demand generation engine, leading integrated programs across various marketing channels to drive measurable pipeline growth.
Responsibilities
- Develop and execute integrated, multi-channel demand generation campaigns across paid, organic, email, social, events, and partner marketing
- Own campaign strategy from planning through execution, optimization, and performance reporting
- Build and optimize lead nurture programs and account-based marketing (ABM) initiatives that accelerate pipeline growth
- Own relationships with paid media, SEO/SEM, and communications agencies, setting strategy, managing deliverables, and measuring performance
- Oversee global paid media programs across LinkedIn, Google, and other digital channels, optimizing spend against pipeline and revenue goals
- Partner with SEO specialists to improve organic visibility, content performance, and search-driven demand generation
- Lead IXOPAY's global organic social strategy, with a primary focus on LinkedIn
- Partner with executives and subject matter experts to develop thought leadership and high-impact content
- Support product launches, webinars, virtual events, and major marketing initiatives
- Track campaign performance, attribution, pipeline contribution, and ROI across all marketing channels
- Run structured testing programs to continuously improve campaign effectiveness
- Partner with Sales and RevOps to ensure high-quality lead management, reporting, and marketing attribution
Skills
- 6–9 years of B2B demand generation experience, including at least 3 years in a senior or lead marketing role
- Experience in enterprise SaaS, FinTech, payments, or another complex B2B technology environment
- Proven success designing and executing integrated, multi-channel marketing campaigns that generate measurable pipeline growth
- Experience managing external agencies across paid media, SEO/SEM, or communications
- Hands-on expertise with LinkedIn Campaign Manager, Google Ads, and modern demand generation strategies
- Experience with marketing automation platforms (such as HubSpot, Marketo, or Pardot) and CRM systems (Salesforce preferred)
- Strong analytical skills with experience measuring campaign performance, attribution, and marketing ROI
- Excellent project management, communication, and stakeholder management skills
- Experience with account-based marketing (ABM), intent data, and enterprise demand generation
- Familiarity with tools such as Pardot, Salesforce, Clay, Apollo.io, or Webflow
- Copywriting experience for digital advertising, email marketing, or executive social media
- Experience marketing to enterprise merchants, payment providers, or financial technology audiences
Benefits
- Competitive salary and benefits
- Professional growth and leadership opportunities
- A collaborative, international team environment
- The opportunity to make a measurable impact on company growth
Company Overview