Note: The job is a remote job and is open to candidates in USA. Liberty in North Korea is a global movement dedicated to advancing freedom for North Koreans. They are seeking a Content & Donor Communications Manager/Senior Manager responsible for creating compelling narratives and communications that inspire donor engagement and support for their mission.
Responsibilities
- Own and continuously optimize our three welcome email series for new supporters, new one-time donors, and new monthly donors
- Develop all fundraising campaign content for 2–3 annual campaigns (World Refugee Day, Giving Tuesday, end-of-year/holiday, etc) with the goal of increasing donor acquisition
- Emails
- Landing pages
- Site pop ups
- Social posts
- Work with the Marketing Operations Manager to analyze email performance data (open rates, click-through rates, conversion rates) and use insights to improve future copy
- Collaborate with the Assistant Director of Growth to monitor campaign performance, identify opportunities for improvement, and make adjustments in real-time to ensure that fundraising goals are met
- Develop and maintain a consistent, compelling organizational voice across all written channels
- Continuously refine LiNK’s voice and update internal communications guide as needed
- Lead the creative development and execution of LiNK’s major acquisition and stewardship campaigns with the support of the Annual Fund Manager and Assistant Director of Growth
- Translate complex programmatic work into donor-facing stories that build emotional connection and inspire action
- Write blog posts, impact reports, annual reports, and campaign narratives that deepen supporter relationships and communicate the meaningful impact of our incredible donors
- Create content for top-of-funnel campaigns, including gated content, educational courses, and other lead-generation strategies that motivate new audiences to engage and take action
- Collaborate closely with the Graphic Designer to develop content that integrates written narrative with strong visual assets
- Collaborate closely with LiNK’s Filmmaker to develop long-form video concepts around organizational needs (events, program promotion/impact, campaigns) and storytelling opportunities with our North Korean partners
- On production days, assist with creative direction and conduct interviews to facilitate authentic, effective storytelling
- Review video footage and provide feedback in post-production to ensure messaging and framing aligns with broader communications strategy
- Manage our presence across Instagram, TikTok, Facebook, and Youtube and maintain a consistent posting schedule
- Create social content that supports and amplifies email campaigns and fundraising initiatives
- Monitor engagement and surface audience insights that inform broader communications strategy
- Develop and execute social content strategies that grow awareness, attract new supporters, and cultivate new pathways to donor engagement
Skills
- 3+ years of experience in nonprofit fundraising communications, direct response copywriting, or a closely related field where email conversion was a primary responsibility
- Strong portfolio showcasing a range of formats: long-form storytelling, email communication, and campaign copy
- Experience using performance data (open rates, CTR, conversion metrics) to inform and improve content strategy
- Experience managing social media accounts for an organization or brand across multiple platforms
- Hands-on experience developing and executing integrated marketing campaigns across social media, email, and other channels
- Self-directed, proactive, and comfortable pushing projects forward independently from start to finish
- Strong organizational skills with the ability to manage multiple tasks, deadlines, and priorities effectively
- Knowledge of donor psychology and giving motivations
- Experience writing about complex humanitarian, social justice, or human rights issues for a general audience
- Ability to write with clarity and empathy about complex or sensitive topics
Benefits
- Health insurance (medical, dental, vision)
- Paid sabbatical every 5 years
- Retirement benefits (401k with company match)
- Life insurance
- Generous paid vacation, sick, and holiday leave
- Winter break!
- Flexible Spending Account (health and dependent care)
- Professional development fund
- Wellness support stipend
- Collaborative work culture with strong company values
Company Overview