Note: The job is a remote job and is open to candidates in USA. BASF is a leading supplier in the Care Chemicals division, specializing in innovative solutions for the cosmetics and cleaning industries. They are seeking a Global Marketing Manager for Beauty Care Solutions to manage innovation projects, launch new products, and develop global communication strategies to enhance market presence and customer engagement.
Responsibilities
- Using global and regional knowledge to leverage portfolio and innovation
- Driving Beauty Care Solutions' communication activities both globally and locally
- Supporting the strategy of Beauty Care Solution globally, with specific insights on Americas region, including market and competition analysis, potential partnerships and go-to-market approach
- Managing the innovation- identifying market needs and managing ideation campaigns with the aim of creating new project briefs and feeding the innovation pipeline
- Work with the project manager on new projects (market analysis, business case and go to market approach)
- Launching new products - prepare the launch package together with project manager, define pricing strategy, value proposition, competitive advantage, product positioning, and communication plan
- Follow up on newly launched products and adjust accordingly
- Developing and supporting business opportunities, as well as market presence in Americas
Skills
- Have a bachelor's degree in biology, biochemistry, chemistry, chemical engineering, marketing, or a related field
- Possess 3+ years experience in personal care, actives, or specialty ingredients marketing, product management, or technical sales, with demonstrated exposure to cosmetic or formulation-driven markets
- Have a strong ability to translate scientific or technical data into compelling customer value propositions and marketing narratives
- Demonstrate strong cross-functional collaboration skills, with experience working effectively with R&D, Sales, and global teams
- Show a commercial and execution-focused mindset, with the ability to manage multiple projects, meet deadlines, and contribute to business growth
- Exhibit strong communication and analytical skills, with the ability to synthesize market insights and clearly communicate to both technical and commercial audiences
Benefits
- Flexible work arrangements whenever possible
- Highly competitive retirement savings plan with company match and investment options
- Well-being programs that include comprehensive mental health support for you and your household family members
- Family forming benefits (fertility, adoption and surrogacy reimbursement, maternity/parental leave, and more)
- Back-up child and elder care with discount programs for families of all ages and stages
- Mentoring and career development opportunities that allow you to share, learn, and thrive
- Matching gifts program that allows you to deepen the impact of your contributions to qualified charities.
- Employee crisis support for when the unexpected happens
- Access to our BASF wine cellar, employee discounts, and much more!
Company Overview
BASF is a manufacturing company that offers chemicals for industries such as construction and coatings, automotive, and various sectors. It was founded in 1865, and is headquartered in Ludwigshafen, Rheinland-Pfalz, DEU, with a workforce of 10001+ employees. Its website is https://www.basf.com/.